Search  for anything...

Matrix So Silver Purple Shampoo | Neutralizes Yellow Tones | Color Depositing, Brightening & Toning | For Color Treated, Blonde, Grey, White and Platinum Hair | Vegan

  • Based on 45,151 reviews
Condition: New
Checking for product changes

Buy Now, Pay Later


As low as $5 / mo
  • – 4-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout. Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

30-day refund/replacement

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.


Availability: In Stock.
Fulfilled by Amazon

Arrives Wednesday, Feb 12
Order within 23 hours and 6 minutes
Available payment plans shown during checkout

Size: 10.1 Fl Oz (Pack of 1)


Brand: MATRIX


Item Form: Liquid


Hair Type: Blonde, Platinum and Grey


Scent: Floral, Woody


Age Range (Description): Adult


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 1.95 x 1.95 x 8.16 inches; 9.6 ounces


Item model number ‏ : ‎ P23093


UPC ‏ :


Manufacturer ‏ : ‎ Matrix


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Feb 12

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • Salt-n-Pepper Silver and Dark Brown Hair Loves Its Non-Drying Formula
Size: 33.8 Fl Oz (Pack of 1)
I love this stuff so much, I had to buy the BIG bottle, which should last me at least six months if not longer. If you have silver hair or graying, with dark brown or black, get this. You won't regret it. I have 50-something salt n' pepper hair that sans any coloring is about 60% silver, with the other 40% a mix of dark brown to almost black. We have well water with a filter on the showerhead, and yet, my hair gets dull looking with tinges of brown being more prominent and the silver losing its sparkle. I have used many purple shampoos and the problem I run into is that most are very drying, which is something that my thick, curly hair doesn't need. This product is not drying at all, and within one wash - leaving it on my hair for 2-5 minutes after suddsing - makes a noticeable improvement. Dark strands are darker, and white-gray strands have whitened. I use this product for multiple days until I've achieved the look I want, and then use it twice a week thereafter, always using a quality conditioner after the shampoo - not a purple conditioner, although you certainly could do so. I do use the leave-in Matrix So Silver spray conditioner occasionally too. The shampoo is somewhat runny, so it takes very little to get a good lather. I focus on the mid-shaft to ends of my hair and run it all through right before rinsing. My hair is left feeling soft and moisturized after using it. I like the scent and have had no scalp or skin irritation using it. (Avoid contact with your skin for long periods of time, as it will stain your skin and/or scalp if prolonged exposure occurs. Overall, it's one of the best options for blonde and silver-haired folks. Definitely recommend giving it a try! ... show more
Reviewed in the United States on January 25, 2025 by Andrea Polk

  • Amaze. very pleased
Size: 10.1 Fl Oz (Pack of 1)
This shampoo is really worked. The yellow gone after one wash. I tried few different shampoo's and they give bit of results but this one really worked for me. I have very thin, baby-like hair and now learn that I had to keep it short. Like most people, we proud about our hair, and this is clean, is a natural and clean smell, and couldn't want more. ... show more
Reviewed in the United States on January 19, 2025 by Amazon Customer

  • Best Silver hair color shampoo
Size: 10.1 Fl Oz (Pack of 1)
Love this shampoo! I use it 2-3 times a week and it keeps my hair silver and keeps the yellow away that happens when I straighten it. Natural white and silver hair must have in my shower. Quality shampoo for price. One I go back to every time I try a new brand.
Reviewed in the United States on January 18, 2025 by Carrie V

  • Tinted my mother's hair
Size: 10.1 Fl Oz (Pack of 1)
Product, matrix is amazing but this one tinted my mother's silver locks purple. Sad about outcome.
Reviewed in the United States on January 6, 2025 by SeeEmilyPlay

  • Beautiful results
Size: 10.1 Fl Oz (Pack of 1)
This works so well! I mix it with regular conditioner so it doesn’t dry my hair out too much (as all purple products do). Beautiful results and color. Great value and quality! No leakage.
Reviewed in the United States on January 19, 2025 by Stephanie Elle

  • So Silver
Size: 10.1 Fl Oz (Pack of 1)
Loved this product. I use store box medium blonde dye and it takes the gold tones out and tones it to a cool blonde. Highly recommend it. It was a noticeable improvement in just 1 wash.
Reviewed in the United States on January 25, 2025 by Jok Jok

  • Works great overall
Size: 33.8 Fl Oz (Pack of 1)
It does what it’s supposed to but it really dries your hair out, not even my conditioner mask can revive it after use. But it really gets the brass out of my blonde, I look platinum/white after use and that works for my Elsa cosplay.
Reviewed in the United States on July 24, 2024 by Rosalbina Micaela Reves

  • best purple shampoo
Size: 33.8 Fl Oz (Pack of 1)
Used to use Matrix Silver years ago. I've tried many other brands since, and they never really worked. Bought again this week and worked perfectly. Matrix and Schwarzkopf are the only purple/silver shampoo brands that actually take away brassy+yellow from blonde. Highly recommend 5/5.
Reviewed in the United States on January 20, 2025 by m3gz927

Can't find a product?

Find it on Amazon first, then paste the link below.