Search  for anything...
Goldie Locks

Brilliant Blonde Purple Shampoo, for All Blonde, Lightened, & Grey Hair, Significantly Brightens & Tones, Eliminates Brass 8.45 Fl Oz

    • Based on 53 reviews
Condition: New
Checking for product changes
$49.00 Why this price?

Buy Now, Pay Later

As low as $8.17 / mo
  • – 6-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout. Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product

Eligible for Return, Refund or Replacement within 30 days of receipt

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

Availability: In Stock.
Fulfilled by Amazon
Arrives Wednesday, Feb 5
Order within 15 hours and 50 minutes
Available payment plans shown during checkout

Size: 8.40 Fl Oz (Pack of 1)


Features

  • Instantly Neutralizes Brassy Tones - Formulated with blueberry and purple yam that delivers a brilliant violet pigmentation to combat brassy strands and significantly brighten your blonde hair.
  • Deposits Long Lasting Hydration - Contains glycerin, a potent humectant that draws moisture to the hair to give you touchable, manageable hair that is soft, healthy, and hydrated.
  • Protect Hair from Environmental Damages - Made with sunflower that is rich in antioxidant properties that help protect your hair from external and environmental elements.
  • Prevents Breakage and Nourish Hair - Made with avocado oil, which penetrates to nourish and strengthen hair, preventing breakage and leaving it looking vibrant and healthy.
  • Maintain A Low Level 5.5 - 6.5 Ph - The pH of many purple shampoos can be around 9.0 - which if overused, can end up making the hair feel like straw and strip away the natural oils from your hair and scalp. Our low-level pH purple shampoo leaves hair soft, healthy, and hydrated.

Brand: Goldie Locks


Item Form: Liquid


Material Feature: Natural


Hair Type: Normal


Product Benefits: Brightening


Package Dimensions ‏ : ‎ 5.67 x 2.72 x 1.69 inches; 8.45 ounces


UPC ‏ : ‎


Manufacturer ‏ : ‎ Goldie Locks


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Wednesday, Feb 5

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Pricy, but a no nonsense, exceptionally high quality purple shampoo, could use a better pump.
Size: 33.80 Fl Oz (Pack of 1)
I am no stranger to purple shampoos as a long term user of them. This seems right up there in quality with Joico and Nexxus, while exceeding the quality of brands like Shimmer Lights, Jhirmack and basic drug store brands. I know I'm not a typical purple shampoo user as my hair is ashen brown, but the tips of my hair are brassy from having dyed them in the past and I use purple shampoo weekly to fix this issue, I also love the way it cools down the brown color of my hair, leaving a fresh and clean ashen tone. It has a very mild Pina Colada scent, it's genle on my extra long tailbone length hair, it arrived with no leaks or spills, it leaves hair soft, refreshed, smelling good and deposits a decent amount of tint on the hair that is noticeable after 2 washings in a row. For the money, I am unsure if this shampoo is worth it, it took me a week to finally get the pump nozzle to pop open from the closed position, I tried everything, including unscrewing the whole thing then drying it off and trying to fiddle with it. I found that I finally had to screw it on super tight, and then *forcibly* twist the pump head in alternating directions until it FINALLY popped as if by some kind of miracle. I normally don't have this issue with twist locking shampoo pumps. All in all I am still very pleased with this order and I can highly recommend this to anyone in need of a high quality purple shampoo, as long as you've got the deep pockets to pay for this pricy stuff. I'll give it a 4.5 out of 5 stars, rounding up to 5 stars. ... show more
Reviewed in the United States on April 13, 2023 by 🌷 Helpful Reviews 🌷
    • Luxurious shampoo that really works to tint hair.
Size: 33.80 Fl Oz (Pack of 1)
Review Image by djb djb
Review Image by djb djb
This purple tinting shampoo, “Brilliant Bonde”, by GOLDIE LOCKS is a very elegant, concentrated, and moisturizing shampoo for people looking to add a bit of color to their grey hair, without any harsh chemicals used in hair dyes. Most important here though, is how this shampoo will every so slightly tint your hair color. I noticed right away after a few uses. I am 1/4 grey, and this shampoo actually makes my grey hair color look darker, almost to the point where it doesn’t look grey anymore. And again, this is without harsh any chemicals used in color dyes-! I have used other shampoos for people with grey hair, and this outperforms all of them easily. This shampoo is highly concentrated, and a small dimes sized portion works very well on my shorter hair. It lathers incredibly, and smells very elegant….like you’re in a salon. The bottle is huge, and I’m confident this will last me an entire year. Remember, this is highly concentrated. I recommend this purple shampoo for persons with greying hair, that don’t like using harsh chemicals and want results. This purple shampoo even works amazingly on stubborn grey hair-!!! Even though this shampoo is expensive, it’s work every penny you pay for it IMO. ... show more
Reviewed in the United States on May 21, 2023 by djb djb
    • Works great
Size: 8.40 Fl Oz (Pack of 1)
Very good product. Does a great job. Very good value.
Reviewed in the United States on July 28, 2023 by Samantha
    • More moisturizing than other purple shampoos I have used
Size: 8.40 Fl Oz (Pack of 1)
Review Image by Ripptide808 Ripptide808
Review Image by Ripptide808 Ripptide808
Review Image by Ripptide808 Ripptide808
Review Image by Ripptide808 Ripptide808
First off I'll say this purple shampoo left my hair feeling much more hydrated than others I've tried. I don't have full blonde hair anymore, but still have a lot of highlights and they tend to get brassy. My hair is naturally ash so I like to use the purple to blend it all together. For the price, $46.00 seems a little high. This is about 5x as much as I generally spend on purple shampoo from other brands, and I don't think this purchase is sustainable for me personally. The bottle is really nice, and is a soft, matte material that is easy to hold in the shower. The bottle is on the smaller side. The cap was sealed with a clear sticker, and there was no inner seal. The pigment was rich, and I could immediately tell a difference on the ends of my hair in the shower. I like to shampoo with regular, then ring hair out, then let the purple shampoo sit on my hair not too lathered for a few minutes to really absorb. I noticed a difference in the ends, and I think this works just as well as my Joico. The smell was really nice! A couple days later I still notice my hair is much softer than it has been. ... show more
Reviewed in the United States on April 12, 2023 by Ripptide808 Ripptide808
    • very nice shampoo
Size: 8.40 Fl Oz (Pack of 1)
This purple shampoo really helps cancel out the yellow in my hair. it also smells really nice and leaves my hair feeling super soft
Reviewed in the United States on July 6, 2023 by Jason Echevarria
    • Works great, takes the yellow out of my blonde.
Size: 33.80 Fl Oz (Pack of 1)
This purple shampoo is a metallic sparkly purple with an amazing smell. It takes the brass out of my blonde, but it does leave my hair knotted and stringy feeling, so make sure you use a good conditioner after. It hasn’t stained my tub like others have. I like the pump bottle. It lathers really well. I’m happy with it. ... show more
Reviewed in the United States on July 10, 2023 by ShiningHiker
    • Just ok
Size: 8.40 Fl Oz (Pack of 1)
First of all, the packaging is awful! The container is attractive, but I can't read a word on the bottle! It definitely couldn't be sold over the counter in the store because no one would know what it is! I have gray hair, not blonde, but the purple shampoos generally brighten the gray for me. This works ok, better if I do two applications with a shampoo, but the shampoo is so expensive and one shampoo cleans my hair well that I hate to "waste" it by doing a second shampooing. Maybe it cleans a bit too well because it gets a little dried out and frizzy from it. Although I have a lot of hair, it's super fine and can easily fly-away. The one big plus compared to other brightening shampoos I've used is that you don't have to let it set for 3-5 minutes before rinsing. Disappointed because I really wanted to like it. ... show more
Reviewed in the United States on May 22, 2023 by Sherry H

Can't find a product?

Find it on Amazon first, then paste the link below.