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Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera with 28-70mm Zoom Lens Kit

  • Based on 303 reviews
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Availability: Only 5 left in stock, order soon!
Fulfilled by Cardinal Camera and Video Center

Arrives Friday, Nov 22
Order within 14 hours and 25 minutes
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Style: w/ 28-70mm lens


Features

  • 33MP full-frame Exmor R back-illuminated CMOS sensor
  • 8x more powerful, next generation BIONZ XR image processing engine
  • Up to 4K 60p 10-bit 4:2:2 w/ full pixel readout in all recording formats
  • 7K oversampling full-frame 4K 30p 10-bit 4:2:2 w/ no pixel binning
  • Beautiful color expression made simple with S-Cinetone color profile

Description

The α7 IV is a truly hybrid camera with both high-resolution 33MP stills and up to 4K 60p video for photo and movie creators, with additional features for live streaming and real-time content sharing.

Specs & Other Info

SpecificationDetails
BrandSony
ModelSony Alpha 7 IV (ILCE7M4K/B)
Sensor TypeFull Frame CMOS (35mm)
Effective Resolution33 Megapixels
Image StabilizationSensor-shift
Shutter Speed Range1/8000 to 30 seconds
Auto FocusEye Detection AF
Aspect Ratios Supported1:1, 4:3, 3:2, 16:9
Max Video Resolution4K (3840 x 2160)
Frame RatesUp to 120 fps
White Balance SettingsAuto, Custom modes including Daylight, Shade, Cloudy, Incandescent, Fluorescent, Flash, Underwater
Self Timer2s, 5s, 10s
Flash CompatibilityHot Shoe, with modes like Fill, Slow Sync, Red-eye Reduction, Off
ConnectivityUSB, HDMI, Wi-Fi, Bluetooth
Battery LifeUp to 110 Hours
Battery Type1 Lithium-ion battery (included)
Memory Card Slots2 (CFexpress Type A / SD UHS-II compatible)
Special FeaturesBIONZ XR Processor, 759-Point Fast Hybrid AF, Real-time Eye AF, 5-Axis SteadyShot INSIDE Stabilization
Display3-inch Tilting LCD Screen
Warranty1 Year (Parts and Labor)
Item Weight955 Grams
Dimensions (LxWxH)10.6 x 6.5 x 6.7 inches
ColorBlack
Included ComponentsCamera Body, Lens

Frequently asked questions

The Sony Alpha 7 IV is a full-frame mirrorless camera known for its high-resolution 33MP sensor, 4K video capabilities, advanced autofocus system with 759 phase-detection points, and real-time eye autofocus for both humans and animals. It also boasts up to 10 fps continuous shooting, in-body image stabilization, and a versatile ISO range for shooting in various lighting conditions.

Yes, the Sony Alpha 7 IV is excellent for video recording, offering 4K video resolution with full pixel readout, a range of professional-grade video features such as S-Cinetone color profile, HLG & S-Log3 gammas, and more. It supports 10-bit 4:2:2 recording and has a dedicated video record button for convenience.

The 28-70mm zoom lens included with the Sony Alpha 7 IV is interchangeable, allowing you to switch to different E-mount lenses as needed. This kit lens is versatile for a range of photography styles from portraits to landscapes, providing both wide-angle and medium telephoto perspectives.

The Sony Alpha 7 IV utilizes the NP-FZ100 battery which offers a long life, typically allowing for several hours of shooting or approximately 500-600 shots per charge. For extended shooting sessions, it's advisable to carry spare batteries or consider using a battery grip for additional power.

Top Amazon Reviews

🚀 Abunda's Overview

This is our summary and key points to consider based on customer reviews.


The consensus among users regarding this camera is highly positive, highlighting its impressive image quality, intuitive usability, and improved autofocus capabilities. It's applauded as an excellent upgrade or starting point for photography enthusiasts, adaptable for various shooting conditions. Despite its high cost, most reviewers find the camera worth the investment, although it's recommended to invest in high-quality lenses to fully exploit its potential. A stand-alone negative point from the reviews is its tendency to overheat.

Pros

  • 📸 Superior image quality, even in challenging light conditions.
  • 👍 User-friendly and intuitive interface, suitable for beginners.
  • 💼 Ergonomic design with a comfortable grip.
  • 🎥 Excellent autofocus and versatile auto settings for both photos and videos.
  • 💡 Capable of producing crisp images even at low ISO settings.

Cons

  • 🔥 Prone to overheating during extended use.
  • 💵 High cost, which may not be accessible to all potential users.

Should I Buy It?

If you're serious about photography and looking for a camera that delivers exceptional image quality with a user-friendly experience, this is a solid choice. It's a substantial investment, so it's best suited for those who want top-notch performance and are willing to purchase additional high-quality lenses. Be mindful of the overheating issue if you plan to use the camera for extended periods.


  • Great camera
Can’t wait for vacation to use this camera. I like the use of my iPhone to control the camera. Can change all settings through the phone. Can view photos right after taking them and it is saved to the phone and to the two SD chips in the camera. Plenty of buttons that you can save common used settings to. ... show more
Reviewed in the United States on August 28, 2024 by donald rothfuss

  • Great workhorse camera
This has been my main camera for the last couple of years. It's a great balance of videography and photography, and awesome for the price. I ultimately decided on this one for its video features (sLog3, no recording limit, codec options), as well as the general utility and customizability. Awesome camera ... show more
Reviewed in the United States on March 26, 2024 by Daniel Baldwin

  • Amazing camera to take amazing photos
It’s a pricey camera but well worth it if you are looking for an upgrade or even a starting point for camera gear. Despite what others may say, I find it intuitive to use and the image quality is quite good. The important thing to remember is you need a nice lens to make the most of it but the kits lens is decent enough to get you up and running while you learn the camera. All in all, worth the price tag if it’s within your means. ... show more
Reviewed in the United States on October 18, 2023 by Joshua Kutch

  • Great camera
Very good camera. I am very happy.
Reviewed in the United States on September 5, 2024 by IL

  • Amazing camera
Built with quality in mind everything just works
Reviewed in the United States on August 10, 2024 by Landmark

  • Best nitriles camera for the price
Auto Focus is a step up from the a7iii and it feels much more ergonomic as well. It’s easy to use for beginners as it has a new menu set up too. Definitely recommend and is my favorite go to camera videos so great as well as it has 10bit color.
Reviewed in the United States on January 18, 2023 by Alex B

  • For the "eclectic" photographer, this is a good choice.
The a7iII is also a good choice if you need to lower the price tag. So far the a7iv has done every thing the reviewers said it would do. My personal advice is, ignore all those guys who tell you to do this first. Get to know your camera and then figure out what settings work best for you. Sony, Cannon, Nikon, Fuji, etc all make good cameras. Unless there's really a compelling reason to switch systems, stick with the one you know.. Spend you money on good glass, rather than the latest camera. My old Sony A99 has about taken one too many bounces. It took me a long time to decide it was time to move to mirrorless. I've alway thought mirrowlless for digital cameras was the way to go. I stuck with old Sony SLT cameras because I could sue my Minolta lenses on them. Now I'm slowly getting a new lens collection. ... show more
Reviewed in the United States on January 6, 2023 by Kindle Customer

  • Long time Sony shooter
Not really a video person, but it’s a great camera. I’ll have it a long time. Been using Sony forever and it’s better than most. Auto focus is amazing. Actually all of the auto settings are fantastic. I’m not a professional. But I find beauty in a lot of life. And don’t like to pay to have someone shoot things for me. ... show more
Reviewed in the United States on January 4, 2023 by Jason S Jason S

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