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Rimmel London Lasting Finish 25HR - 200 Soft Beige - Foundation, 25-Hour Wear, Full Coverage, Waterproof, 1oz

  • Based on 943 reviews
Condition: New
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Availability: Only 5 left in stock, order soon!
Fulfilled by Amazon

Arrives Friday, Apr 4
Order within 6 hours and 56 minutes
Available payment plans shown during checkout

Color: Soft Beige 200


Size: 1 Ounce (Pack of 1)


Features

  • 25 hours of transfer-proof wear
  • Full coverage with a natural finish
  • Skin-friendly Comfort Serum
  • Waterproof formula
  • SPF 20 to help protect skin

Description

Lasting Finish 25HR Foundation is a long-lasting Rimmel foundation that provides up to 25 hours of budge-proof, flawless coverage, even in heat and humidity. This lightweight foundation contains hyaluronic acid for instant hydration, Comfort Serum for extra-comfortable wear and added vitamin E to fight off free radicals.

Item Form: Cream


Color: Soft Beige 200


Skin Type: Normal


Finish Type: Natural


Recommended Uses For Product: Full Coverage, Foundation, Skin


Package Dimensions ‏ : ‎ 9.37 x 5.67 x 1.38 inches; 4.16 ounces


Manufacturer ‏ : ‎ Coty Inc.


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Friday, Apr 4

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews


  • Go light and you’ll love it
Color: Soft Beige 200 Size: 1 Ounce (Pack of 1)
I first went a little too heavy and didn’t love the look, but when put on lightly with a brush and only added to where/if needed, this foundation is the best! Beautiful finish, coverage and staying power. Love it.
Reviewed in the United States on February 9, 2025 by J&L

  • a new staple
Color: Ivory 100 Size: 1 Ounce (Pack of 1)
this foundation is so nice! it’s exactly what it says “full coverage, and lightweight”. it’s your skin but better. plus, it’s $7. it’s similar to l’oreal true match foundation but a bigger bottle and cheaper.
Reviewed in the United States on January 31, 2025 by Hannah Selden

  • Long-Lasting Competitive Makeup-However...
Color: Golden Beige 210 Size: 1 Ounce (Pack of 1)
I have used various Rimmel products for years. I tried this foundation because it offers several factors I look for in a foundation--long-wear and SPF plus coverage. I have combination skin and want/need a foundation that will stay put and not fade after several hours or start to slide off my skin. This is a long-wearing makeup--as for 24 hr's long, well, I don't know about that because I remove my makeup prior to going to bed. I can get through the day with it, though, with maybe some blotting around the nose and forehead. I appreciate the SPF in the makeup too although, I do wear some extra sunscreen under the foundation for added protection. Since it is a long-wearing makeup I remove it with micellar water or a makeup tissue first and then use my cleanser. However, at the same time even though this makeup is long-wearing I am not sure it is sweat-proof? (because on hot days I have to blot more, maybe just my skin type too, probably not the best for oily skin in hot weather). Also, consider yourself fortunate if you can find your foundation shade on this particular site offering because there is a limited amount of colors. Since it is kind of a matte type makeup due to the long lasting properties dry skin types might need moisturizer to prevent drag when spreading or may find it too heavy--plus makeup can sometimes accentuate wrinkles too. At the same time it is competitively priced to higher end brands and comes in a pump bottle which protects the efficacy of the product compared to a bottle with an open top that gets dumped on your hand or finger to apply and can get contaminated with bacteria as a result. Another competitive makeup product out there. ... show more
Reviewed in the United States on August 19, 2024 by RLH

  • Rimmel foundation comes in many colors and protects your skin all day long!
Color: Ivory 100 Size: 1 Ounce (Pack of 1)
I started using Rimmel foundation years ago, and after stores quit carrying it I checked on eBay and Amazon and have been able to find it although the price is 3 times more now, but still cheaper than some brands. I do like this makeup and it last throughout the day, dries quickly and protects your skin all day long. ... show more
Reviewed in the United States on March 8, 2025 by Gigi Young

  • Keeps my complexion clear & my skin moisturized at an affordable price.
Color: Soft Beige 200 Size: 1 Ounce (Pack of 1)
Excellent makeup. Does feel heavy or greasy.
Reviewed in the United States on March 17, 2025 by Beth L.

  • Damage
Color: True Ivory 103 Size: 1 Ounce (Pack of 1)
1 of my 4 bottles are broken
Reviewed in the United States on December 17, 2024 by susan pollard susan pollard

  • Excellent foundation for the price.
Color: True Beige 203 Size: 1 Ounce (Pack of 1)
I bought this foundation specifically because of the PRICE - Rimmel is a decent brand, and the the price of this foundation is half that of other major brands so I thought id give this foundation a try. Surprisingly it is a pretty good foundation, easily comparable to foundations of other major brands. Its full coverage, goes on well, doesn't seem to cake up when it drys. ... show more
Reviewed in the United States on October 30, 2024 by Nakita

  • Nice price!
Color: Ivory 100 Size: 1 Ounce (Pack of 1)
For me this is the perfect shade and good quality foundation! It feels light and looks natural
Reviewed in the United States on January 12, 2025 by Tequila Tequila

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