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e.l.f.

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)

    • Based on 28,672 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon
Arrives Monday, Apr 7
Order within 12 hours and 32 minutes
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Size: 0.81 Fl Oz (Pack of 1)


Features

  • SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. Its not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
  • FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
  • MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
  • HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you dontall at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.

Description

What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.Why we love:Gel primer formula grips makeup Gives skin a soft-focus effect Enriched with hydrating ingredients like Hyaluronic Acid Translucent finish gel primer works on all skin types and skin tones Key Ingredients:Hyaluronic Acid - Helps skin retain moisture for a plump complexion Your makeup? It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft- focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.Great for: All skin typesAll e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.Ingredients: Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, Peg-240/Hdi Copolymer Bis-Decyltetradeceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium Edta, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (Ci 42090), Yellow 5 (Ci 19140).

Brand: e.l.f.


Product Benefits: Hydrating


Coverage: Translucent


Item Form: Gel


Skin Type: All


Product Dimensions ‏ : ‎ 5.91 x 3.94 x 1.97 inches; 0.85 ounces


Item model number ‏ : ‎ 82846


UPC ‏ : ‎


Manufacturer ‏ : ‎ e.l.f. Cosmetics


Country of Origin ‏ : ‎ China


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Monday, Apr 7

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Top Amazon Reviews

    • Game-Changer for My Makeup Routine!
Size: 0.81 Fl Oz (Pack of 1)
I recently tried the Power Elf Grip Primer Gel, and I’m absolutely in love with it! From the first application, I noticed how smooth and velvety my skin felt. The gel texture grips onto foundation perfectly, creating a flawless base that lasts all day without fading or sliding off. My makeup went on so easily, and my complexion looked more even and fresh throughout the day. What I love most is how lightweight and non-greasy it feels—it's perfect for my combination skin. It also helps to minimize the appearance of pores, which is a huge bonus. Plus, it's affordable and the bottle lasts a long time, making it a great value for the price. If you're looking for a primer that truly holds your makeup in place and gives you a smooth canvas, I highly recommend giving this one a try. Definitely a must-have in my makeup routine! ... show more
Reviewed in the United States on March 25, 2025 by kayanner
    • Holds your foundation great not sticky and lightweight
Size: 0.81 Fl Oz (Pack of 1)
I have tried so many primers over the years. At all price points from high end to drugstore brands. A few have worked good or okay enough. This ELF primer is the only one I have used that I can say works great, better than great, like absolutely incredible. It just HOLDS your foundation, is lightweight, not sticky and not irritating. I'm 54 with sensitive combo skin, really sensitive. I live in a very hot and humid climate and usually my foundation melts away so quick, just sweats off. This combined with the ELF finishing spray was just the best combo for me. I made it through the whole workday inside and out and my Makeup Stayed with only 2 oil/sweat bolts and light powder touch ups. ... show more
Reviewed in the United States on March 23, 2025 by Beebee V
    • ELF is probably my favorite brand now.
Size: 0.81 Fl Oz (Pack of 1)
I am pretty sure that everything I can say about this primer has been said before. It is a game changer in the world of foundation. It literally sticks your foundation to your skin and makes all of your makeup last so much longer. And my foundation looks smoother. It is amazing. I have never tried the brand that ELF duped, but I don't see how it could be better than this. Plus the price is fantastic. I regret waiting to try it as long as I have but I have always used silicone primers. I want to try the one with niacinamide next. I cannot recommend this enough. ... show more
Reviewed in the United States on March 17, 2025 by Angelica
    • good (i think..)
Size: 0.81 Fl Oz (Pack of 1)
I honestly don't know how well it works since I never had a BIG issue with my makeup not staying on, but I THINK my makeup has been staying on longer... I honestly don't know. I like how one pump adequately covers my face, and I like how it doesn't make my face sticky and tacky to an extreme degree
Reviewed in the United States on March 24, 2025 by Celine
    • Love how it's hydrating!
Size: 0.81 Fl Oz (Pack of 1)
I LOVE this primer! I've been struggling to find products for my face that don't make me look or feel dry with my already dry skin. The only downside is, it doesn't last long at all for me since I wear makeup daily. I probably have to purchase this monthly because the tube is so small. But it is hydrating and I love it!!! ... show more
Reviewed in the United States on March 30, 2025 by Ari
    • Works Well & Isn't Expensive
Size: 0.81 Fl Oz (Pack of 1)
I really like the way this primer performs. I have purchased the Lancome Pro Base Make-up Primer twice before, once at the store and once via Amazon. It is expensive and doesn't perform nearly as well as this e.l.f. primer. By the end of the day, my make-up seems to have soaked into to my skin a bit, but it still looks okay and covers most of my rosacea. The Lancome product didn't grab my make-up well and by the end of the day, my make-up was filling my pores and looked worn away on the surface of my skin. I'll buy this e.l.f. primer again. ... show more
Reviewed in the United States on March 16, 2025 by D.S. Johnson
    • Good quality
Size: 0.81 Fl Oz (Pack of 1)
This product will forever stay in my makeup routine. Before my application of my elf grip primer, I wash my face in order for the primer to stick. The foundation I apply after placing the primer (I leave the primer to dry for a few seconds) leaves a glowing and not cakey appearance. It lasts for a good while for when I go to work. ... show more
Reviewed in the United States on March 17, 2025 by Rose Renovato
    • ELF Primer
Size: 0.81 Fl Oz (Pack of 1)
Not to bad of a primer if you're looking for a tacky primer that grips and holds your makeup for several hours. The consistency is almost serum like as opposed to a "gel", which is fine because it is quite easy to apply and glides on effortlessly. Once it's on the recommendation is to let it dry for roughly half a minute prior to using complexion makeup products. After the dry down the facial canvas is left with a slightly tacky surface which does in fact aid in longer wear time. It does remain tacky throughout the day and hair flyaways have a tendency to stick to the face, also after several hours of wear it starts to look a bit oily and breaks down. If you're out n about you may want to do a quick touch-up or give your face a light dusting of powder. This is the point where you start getting that feeling that all you want to do is get home and wash your face ~ at least this is how I felt and what I experienced. I gave this ELF PRIMER a shot because I wanted to see how well it helped the staying power of my makeup, and it definitely does increase wear time. Unfortunately, there's zero blurring capabilities and this is a must have feature for me. I applied the primer all over my face and let it dry down the recommended time and then went in and applied my blurring primer in the areas where I needed it the most, then proceeded with complexion application. End result with both primers gave me a nice end result. Overall, the primer works as intended. I'm less than thrilled with the break down after several hours and definitely not fond of my hair sticking to my face or the stray eyelash that dances on my face until it gets stuck. I will use it on the days I need staying power, aside from those days I will stick with my blurring primer for a more flawless finish. ... show more
Reviewed in the United States on March 25, 2025 by Jacqueline M. Wolfe-Bongiorno

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