VIRTUE

Revolutionary Haircare Meets Flexible Financing

Introducing VIRTUE, a revolutionary brand that blends nature with scientific innovation to deliver unparalleled haircare solutions. Now, through Abunda's buy now pay later, monthly payment, and lease to own options, experiencing VIRTUE’s premium products is more accessible than ever—regardless of your credit score.

Alpha Keratin 60ku: VIRTUE's Secret to Transformative Care

At the core of VIRTUE’s product lineup is the Alpha Keratin 60ku, a patented protein that works wonders on your hair. Shop the range for targeted treatments like the Flourish Sulfate Free Shampoo or find your frizz-free solution with VIRTure's Un-Frizz Cream, all with the flexibility of Abunda’s financing options.

Professional Haircare at Home

Whether it’s recovering or boosting fine, thinning hair, VIRTUE’s innovative products such as Flourish Hair Thinning Density Booster Spray provide professional results. With Abunda, elevate your haircare regimen today and pay at a pace that suits you best.

Why Finance VIRTUE Products?

If investing in your hair's health is important but immediate payment is a concern, financing through Abunda’s installment, rent to own, or lease to own plans makes premium haircare achievable. Bad credit is welcomed, allowing you to treat your hair with the respect it deserves without the financial burden.

VIRTUE: Ethical, Effective, and Now Affordable

With VIRTUE on Abunda, you’re choosing ethical science and effective hair solutions. Take advantage of our 'no credit needed' options to empower your beauty regime with VIRTUE’s 6-in-1 Hair Styler or any must-have treatments catered to your hair’s health and style.

Our finance partners:

Klarna

Affirm

Afterpay

PayTomorrow

Apple Pay

Don't want to finance? Lease-to-own with:

Acima