Search  for anything...

theBalm Mad Lash Mascara

  • Based on 5,773 reviews
Condition: New
Checking for product changes

Buy Now, Pay Later


As low as $6 / mo
  • – 4-month term
  • – No impact on credit
  • – Instant approval decision
  • – Secure and straightforward checkout

Ready to go? Add this product to your cart and select a plan during checkout. Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.

Learn more about financing & leasing here.

Selected Option

Free shipping on this product
This item's return window has been extended for the holiday season: Returnable until Jan 31, 2025

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

To initiate a return, please visit our Returns Center.

View our full returns policy here.


Availability: In Stock.
Fulfilled by Amazon

Arrives Sunday, Nov 24
Order within 11 hours and 50 minutes
Available payment plans shown during checkout

Size: 0.27 Fl Oz (Pack of 2)


Color: Black


Color: Black


Product Benefits: *Water-resistant *Talc-free *Paraben-free *Cruelty-free


Special Feature: *Water-resistant *Talc-free *Paraben-free *Cruelty-free


Material Type Free: Paraben Free


Brand: theBalm


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 0.63 x 0.63 x 4.73 inches; 2.4 ounces


Item model number ‏ :


UPC ‏ :


Manufacturer ‏ : ‎ theBalm


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Nov 24

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • My boyfriend thought I had on false lashes
Size: 0.27 Fl Oz (Pack of 2) Color: Black
I LOVE this mascara and the brush gets every lash. I do not curl my lashes and this just does it. Hold your wand up and down (vertically) to build a longer lash!
Reviewed in the United States on August 5, 2024 by Valerina Smirkovich Valerina Smirkovich

  • My favorite mascara ever!!!
Size: 0.27 Fl Oz (Pack of 2) Color: Black
My friend suggested this product years ago and gave me one of hers that was unused to try for myself. I have always worn contacts up until two years ago and have very sensitive eyes. I always struggled finding a mascara in which I loved would not flake off and is durable but easy to wash off. This product is by far the best mascara I have ever used and plan on using this product for as long as possible. ... show more
Reviewed in the United States on February 7, 2024 by Kais

  • Best mascara ever!
Size: 0.27 Fl Oz (Pack of 1) Color: Black
Ahhh I have finally found the mascara I've been looking for!! I feel like I've tried a million over the last couple years and had come to the conclusion that, no matter what you spend, they're all alike. I always thought I had pretty nice eyelashes, but I feel like my mascara always makes them look clumpy and blah. I had never heard of theBalm before when I came across it on Amazon, but I was struck by all the reviews from people who got it in their Ipsy box and ended up purchasing it. I figured it couldn't hurt to try; it's more expensive than a mascara you'd get in the drug store, but still relatively low cost compared to what you could spend. After using it for a few days, I am in love! I think it must have something to do with the thin curved wand, but this mascara goes on so easily and actually lengthens my eyelashes and thickens them without making them clumpy. Seriously, every time I look in the mirror, I'm so happy because my eyelashes finally look how I want them to look. It comes off easily with my makeup remover and when I wake up in the morning, I don't have to use more makeup remover, like I have with mascaras in the past. I also love that the mascara is cruelty-free. So happy I discovered this! ... show more
Reviewed in the United States on July 6, 2017 by Susie Williams

  • Works good
Size: 0.27 Fl Oz (Pack of 2) Color: Black
Not expecting a miracle but this does go on nice and light just doesn't plump as much as I was hoping,
Reviewed in the United States on August 13, 2024 by Melinda Bennett

  • The best
Size: 0.27 Fl Oz (Pack of 2) Color: Black
Been using this and only this mascara for many years now. Fell in love after I got a sample in my Ipsy bag. Have tried others here and there but nothing compares. I like the gel like consistency of the formula and the solid black color. Does not clump and the wand does a great job separating and lengthening. Stays put all day, no smudging or raccoon eyes by evening, and washes off easily. Factor in the price point for a two pack, and it’s the GOAT. ... show more
Reviewed in the United States on September 23, 2023 by Beth

  • Gummy, impossible to remove cleanly without rubbing a lot
Size: 0.27 Fl Oz (Pack of 2) Color: Black
I wanted to love this. It goes on fairly thick, but if you're very careful you can layer without clumping. And it does lengthen the lashes, and the color is nice and sharp. But it flakes more than I'd like. And - worst of all - it does NOT come off easily. I feel like I have to rub like crazy, which is not great for my already sparse lashes nor for my thin eyelid skin. Skip this one. ... show more
Reviewed in the United States on February 26, 2024 by J. H.

  • LOVE this mascara!
Size: 0.27 Fl Oz (Pack of 2) Color: Black
This is my favorite mascara! The length and volume I get when using this is similar to having eyelash extensions. Highly recommend.
Reviewed in the United States on April 30, 2024 by Kimberly

  • Thick and Clumpy
Size: 0.27 Fl Oz (Pack of 2) Color: Black
I usually like The Balm's products, they have some good eyeshadows but I hated this mascara more than I ever thought I could hate a mascara. The product was so thick on the wand, it was gooped all over the bristles and applies extremely clumpy. You have to wipe most of the product off the wand before applying. It didn't extend the length of my lashes at all, it actually made them look shorter because of the clumpy formula weighing down my lashes. I threw away both tubes! ... show more
Reviewed in the United States on September 12, 2024 by Erica

Can't find a product?

Find it on Amazon first, then paste the link below.