Ready to go? Add this product to your cart and select a plan during checkout. Payment plans are offered through our trusted finance partners Klarna, PayTomorrow, Affirm, Afterpay, Apple Pay, and PayPal. No-credit-needed leasing options through Acima may also be available at checkout.
Learn more about financing & leasing here.
To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
Description
The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business--any business--depends upon winning and keeping customers. In 39 digestible, bite- sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example: Rule 1: Customer Service Is Not a Department Rule 3: Great Service Follows the Laws of Gravity Rule 5: Ask Yourself "What Would Mom Do?" Rule 19: Be a Copycat Rule 25. Treat Every Customer like a Regular Rule 39: Don’t Try Too Hard As simple as they are profound, these principles have been shown to work in companies as large as Disney and as small as a local coffee shop; from businesses selling cutting- edge technologies like computer tablets to those selling products as timeless as shoes and handbags; at corporations as long-standing as Ford Motors and those as nascent as a brand new start-up. And they have been proven indispensible at all levels of a company, from managers responsible for hiring and training employees, setting policies and procedures, and shaping the company culture to front line staff who deal directly with clients and customers Chock-full of universal advice, applicable online and off, The Customer Rules is the essential handbook for service excellence everywhere. Read more
Publisher : Crown Currency; First Edition (January 1, 2013)
Language : English
Hardcover : 208 pages
ISBN-10 : 0770435602
ISBN-13 : 08
Item Weight : 2.31 pounds
Dimensions : 5.1 x 0.82 x 7.7 inches
Best Sellers Rank: #139,924 in Books (See Top 100 in Books) #95 in Customer Relations (Books) #478 in Sales & Selling (Books) #1,365 in Business Management (Books)
#95 in Customer Relations (Books):
#478 in Sales & Selling (Books):
