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Master Closers, Inc.

Secrets of a Master Closer: A Simpler, Easier, And Faster Way To Sell Anything To Anyone, Anytime, Anywhere

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Description

If you want to know, step by step, how to quickly, easily, and smoothly walk anyone from being a skeptical prospect to a happy customer that refers you friends, family, and colleagues...then you want to read this book.Here's the deal:At its core, selling isn't a patchwork of cheesy closing techniques, annoying high-pressure tactics, or gimmicky rebuttals.True salesmanship follows very specific laws, has very specific steps and stages, and leaves a customer feeling happy and helped.It's honest, respectful, enlightening, friendly, and done with real care. It's the type of selling that wins you not only customers, but fans. Not coincidentally, this is the type of selling that truly great salespeople have mastered.This is the type of selling that keeps pipelines full and moving, and that builds a strong, loyal customer base that continues to give back to you in the form of customer loyalty, reorders, and referrals.Well, that's what this book is all about. It will give you a crystal-clear picture of the exact steps that every sale must move through and why, and how to methodically take any prospect through each, and eventually to the close. And how to do it with integrity and pride.In this book, you'll learn things like...· The eight precise steps of every sale. Leave any out, and you will struggle. Use them all correctly, and you will be able to close unlimited sales. · How to easily discover which prospects can use and pay for your product/service, and which can't. Time is your most valuable commodity as a salesperson, and if wasted, it costs you money. · The true purpose of the presentation and the crucial, often-missing steps that need to be taken first. If you're making the same presentation mistakes as most other salespeople, this chapter alone could double your sales. · Learn how to smoothly create an abundance of closing opportunities, and know when to act on them and close. This is the hallmark of every master closer. Learn it, use it, and profit. · Why it's a myth that you need to know multiple ways to close deals. Learn this one, simple method, and you'll be able to use it to close all of your sales. · Simple formulas to turn any objection into a closing opportunity. Use them and never fear hearing a prospect's objection ever again. · And a whole lot more!This is more than a just a book, really. It's a step-by-step sales training course. Each chapter ends with precise exercises that will help you master each technique taught and each step of the sales process.If you are new to sales, make this book the first one you read, and you will greatly increase your chances for quick success.If you are a seasoned veteran and are looking for ways to improve your numbers, this book will help you make your sales goals a reality.SPECIAL BONUS FOR READERS!With this book you'll also get a free "Road Map" from the author that lays out, in a PDF chart, every step and key principles taught in the book.Print it out and keep it handy because it makes for a great "cheat sheet" to use while selling, or just to refresh on what you've learned.Scroll up, click the "Buy" button now, learn the secrets of master closers, and use them to sell more, sell easier, and sell faster! Read more

Publisher ‏ : ‎ Master Closers, Inc. (June 12, 2012)


Language ‏ : ‎ English


Paperback ‏ : ‎ 196 pages


ISBN-10 ‏ : ‎ 0615917828


ISBN-13 ‏ : ‎ 25


Item Weight ‏ : ‎ 9.6 ounces


Dimensions ‏ : ‎ 6 x 0.45 x 9 inches


Best Sellers Rank: #49,649 in Books (See Top 100 in Books) #167 in Sales & Selling (Books) #560 in Business & Investing Skills


#167 in Sales & Selling (Books):


#560 in Business & Investing Skills:


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If you place your order now, the estimated arrival date for this product is: Saturday, Feb 1

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Top Amazon Reviews

    • "Secrets of a Master Closer" is a must-read for anyone looking to enhance their sales skills
"Secrets of a Master Closer" by Mike Kaplan is a comprehensive and invaluable resource for anyone involved in sales, whether a novice or a seasoned professional. This book stands out in the crowded field of sales literature due to its practical, no-nonsense approach and actionable strategies. Kaplan, a seasoned sales expert, delves deep into the psychology of selling, offering readers a clear, step-by-step roadmap to closing sales effectively. The book is structured around an 8-step process that begins with capturing the prospect's attention and culminates in securing the sale. What makes Kaplan's approach particularly compelling is its emphasis on understanding the customer's needs and building a genuine rapport, rather than relying on gimmicks or high-pressure tactics. The roadmap outlined in the book is straightforward and easy to follow. Each step is accompanied by real-world examples and practical tips that can be immediately applied. From qualifying prospects to setting up presentations and handling objections, Kaplan covers every aspect of the sales process in detail. His insights into creating a 'Yes-Pattern'—a series of small agreements leading up to the final close—are particularly valuable and demonstrate his deep understanding of human psychology. One of the standout features of "Secrets of a Master Closer" is its focus on ethical selling. Kaplan emphasizes the importance of providing real value to customers and ensuring their satisfaction, which ultimately leads to long-term success and repeat business. This ethical approach is refreshing and aligns well with the modern sales environment, where building trust and credibility is paramount. Overall, "Secrets of a Master Closer" is a must-read for anyone looking to enhance their sales skills and achieve greater success in their career. Kaplan's clear, concise writing and his wealth of experience make this book an indispensable guide to mastering the art of closing sales. Whether you're new to sales or looking to refine your techniques, this book will provide you with the tools and confidence needed to excel. -SN ... show more
Reviewed in the United States on July 10, 2024 by Stephen P. Nasiatka
    • Effective, straight forward and easy to understand.
A fantastic book to build and polish your understanding of sales and the process that leads to them. Mike makes it easy for the reader to apply what works for them by providing multiple approaches, fantastic technical sales knowledge, and exercises. Highly recommended.
Reviewed in the United States on March 24, 2024 by Gerardo
    • Perfect book for beginners
I'll preface my review by saying that this is an EXCELLENT resource if you're new to the sales game or find yourself not getting the traction you want. There are some great strategies to overcome obstacles that are almost guaranteed to occur, such as getting past a "gatekeeper" and actually trying to solve a prospect's problem rather than just convincing them to buy. However, I do take issue with the title "Master Closer". To me, these "secrets", although useful, are really just Selling 101. This book is ideal for people who sell commodities, but if your solutions are more nuanced or you're trying to close $50k+ deals (or if you've been selling for 5+ years), you probably won't get much use from it. I will say this - if I were a sales manager, I would undoubtedly make this required reading for any new hires. The techniques outlined are a great way to ensure an expedited learning curve. ... show more
Reviewed in the United States on September 22, 2021 by M Allen
    • Some of these reviewers didn’t read the book carefully
I listened to this book on Audible one time and quadrupled my previous best sales in a weekend art festival. I sell photographic art. I have since listened to the book twice more and purchased the book. While there may be eight steps in the roadmap, you don’t have to do all eight. If someone goes straight in and says, “I want that.” You don’t start on step 1. You move right into closing - the author says this. Here is the point - if you follow the steps, and learn them, and adjust them to your product, your sales will improve. Sales is simple - it is not easy, but it is simple. My favorite thing about Mike is that he communicates in the way I would like to communicate with my customers. He doesn’t sound “hard sell” at all. (Like some of the other authors I have heard who all sound so cut throat.) Learn these simple steps, and you will improve your sales. Isn’t that the whole point of buying a book on sales? No need to make it more complex than it has to be. There is beauty in Mike’s simplicity. Oh, and be sure to listen to or read repeatedly, I learn something new every time I read it. ... show more
Reviewed in the United States on May 30, 2023 by Dave
    • Amazing book ! Especially for someone new to sales.
Well worth the time spent reading and the money to buy. Will get more literature from this author in the future.
Reviewed in the United States on March 14, 2024 by C&M Swann
    • Great Roadmap To Closing Book
Mike Kaplan shares his closing expertise with an easy to follow 8 step roadmap that allows one to take control of closing. Listening and asking many questions are key points to dealing with objections and getting to know a prospect’s problems. Many examples and exercises to allow one to practice honing this skill. Many useful tidbits throughout this book make it a go to for an entrepreneur’s library. Will implement the methods in this book for my closing scripts. Much thanks Mike for getting this book published ... show more
Reviewed in the United States on March 4, 2024 by Patrick M.

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