Roku Smart TV – 43-Inch Select Series 4K HDR RokuTV with Roku Enhanced Voice Remote, Brilliant 4K Picture, Automatic Brightness, & Seamless Streaming – Live Local News, Sports, Family Entertainment
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Extended holiday returns
FREE refund/replacement until Jan 31, 2026 Learn more
FREE refund/replacement until Jan 31, 2026 Learn more
This item's return window has been extended for the holiday season: FREE refund/replacement until Jan 31, 2026
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Availability:
In Stock.
Arrives
Tuesday, Dec 30
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Style: Roku TV 43" Select Series 4K
Size: 43"
Features
- The smart TV that makes sense: Roku Select Series 4K TVs are built by Roku to bring viewers a brilliant streaming experience with superior picture quality at an incredible value.
- Made by Roku: From the brand you trust to make streaming easier comes a thoughtfully designed 43-inch smart TV powered by the delightfully simple Roku experience.
- Brilliant 4K picture: Stunningly sharp 4K resolution brings out the rich detail in your entertainment with four times the resolution of HD.
- Color that pops: Watch in incredible HDR10+ color, contrast, and brightness that brings your favorite entertainment to life.
- Automatic brightness: Avoid fiddling with settings with a screen that automatically adjusts based on your rooms lighting.
- Designed for seamless streaming: With features like fast Wi-Fi and streaming apps that launch in a snap, Roku Select TVs get you to your entertainment quick and easy.
- Customizable home screen: Roku smart TVs put your favorites streaming apps, inputs, and free live TV front and center, so you can spend your time streamingnot scrolling.
- Endless free TV: Enjoy the best selection of free entertainment with 400+ live TV channels, award-winning Roku Originals, in-season shows, hit movies, kids TV, and more.
- Stream what you love: Enjoy the most popular TV streaming apps plus a massive selection of free and live TV, including news, sports, and family entertainment.
- Enhanced voice remote: Search with your voice, crank up the volume anytime with Headphone Mode, set personal shortcuts for your favorite streaming apps, and find your remote with lost remote finder.
Description
Roku Select Series 4K TVs are thoughtfully designed to upgrade your entertainment at an incredible value. Enjoy your streaming favorites in brilliant 4K HDR picture that’s optimized for your room lighting with automatic brightness. Catch every word with built-in sound features like auto speech clarity and night mode or crank up the volume anytime with Headphone Mode. Switch to your inputs and watch free live TV right from the home screen, or use the voice remote to find movies, shows, or songs across thousands of TV streaming apps. And even your deepest couch cushions are no match for the lost remote finder. A smart TV made by Roku? Now that makes sense.
Screen Size: 43 Inches
Brand: Roku
Display Technology: LED
Resolution: 4K
Refresh Rate: 60 Hz
Special Feature: Bezel-Less Design, HDR10+, Voice Remote
Included Components: Quick Start Guide, Roku 43” Select Series 4K Smart TV, Roku enhanced voice remote with batteries, Stands and screws See more
Connectivity Technology: Ethernet, HDMI, USB, Wi-Fi
Aspect Ratio: 169
Product Dimensions: 8.7"D x 37.9"W x 24.4"H
Brand Name: Roku
Item Weight: 19.96 pounds
Product Dimensions: 8.7 x 37.9 x 24.4 inches
Item model number: 43R4A5R
Color Name: Black
Special Features: Bezel-Less Design, HDR10+, Voice Remote
Speaker Type: Built-In
Standing screen display size: 43 Inches
Aspect Ratio: 169
Wattage: 118
Date First Available: January 5, 2024
Frequently asked questions
If you place your order now, the estimated arrival date for this product is:
Tuesday, Dec 30
Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
To initiate a return, please visit our Returns Center.
View our full returns policy here.
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Top Amazon Reviews
Style: Roku TV 50" Select Series 4K
Size: 50"
Love this tv! Easy to set up and add apps. Great Picture quality and amazing price!
Reviewed in the United States on December 7, 2025 by Gail Coppins
Style: Roku TV 50" Select Series 4K
Size: 50"
Bought this for the little ones room. The price could not be passed up for a 50' with Roku installed on it. Delivered right to my front door in Alaska. Cant beat it, until I opened it. I was amazed with the quality of the TV and it not being super heavy. Made it easy to install. The picture is really good and has good blacks and colors and brightness. It is a smart tv and hooked up immediately to the internet with no issues. It starts up quick when turning on and shuts down quickly. We haven't experienced any glitches or issues at all. The instructions and settings are easy to navigate. Very good deal and will be buying more of Roku's products.
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Reviewed in the United States on March 10, 2025 by Alaskan Karl K
Style: Roku TV 50" Select Series 4K
Size: 50"
If you went to Target, Walmart or even Amazon, you could find several 42" and up sized HD4K screens from all the big names. SONY, LCM, Panasonic etc. etc. etc. And you would pay out the nose for those screens. And I'm sure they all are fine products. But they all have the same thing in common. 1. Expensive. Ranging anywhere between $450 to $1,250. Depending on size and features. Obviously companies like SONY and Panasonic who have built a name for themselves as producers of high end electronics, have set their sale price quite high. And worst of all somehow can justify that high price with the quality of their product. But then there's.... 2. Ease of use. The big brands while make big beautiful screens, they also make quite possibly the most complicated ones to use. Figuring out how to navigate through all the different options for aspect ratio, sound, color, HD etc. is mind boiling. By the midway point you feel like you need a PhD to figure out everything. And more then likely also need an interpreter to read the instructions for how to use the remote. Not to mention hiring someone to professionally install for you after you realize you haven't a clue what you are doing. So now your out of even more money. The Roku screens on the other side are absolute dreams. 1. They cost so little. I bought a 50" HD 4K screen for $249.99 . It arrived by a professional delivery driver from Amazon. The packaging was very secure. Complete instructions in how to unpack, setup and plug in were in English and also had pictures to explain the process. 2. Ease of use. I plugged my TV in and turned it on. As it searched for my home WiFi, I put the batteries in the remote. The remote then automatically links itself to the TV. And boom, I'm done. That's it. The TV is like HD for dummies. Basically it's just plug in and enjoy. My remote also has a microphone on it so I can simply push the mic button and say what I want and it finds it. It also has an earphone jack so I can plug in a headset and can enjoy what program it want to watch without disturbing others who don't want to hear what I'm watching while they've doing other things in the house. Plus there's an app you can download that links a remote to your phone or tablet so you can use them to select what you want to watch or listen to. That's right, you can Bluetooth your TV through your phone or tablet and wirelessly listen through Bluetooth headphones or speakers. There's no need for a degree in HD technology to figure out how to do that. Roku makes the easiest to use and navigate screens on the market. Not to mention the cheapest (lowest priced models) in comparison to everything else out there. You'd be a fool to buy anything else!!!!
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Reviewed in the United States on May 7, 2024 by jeremy
Style: Roku TV 50" Select Series 4K
Size: 50"
I'm so thankful for the whole "buy a new TV" process.....I was scared to death about getting a new TV but this ROKU TV has been just as good as my older Samsung that ROKU replaced. The price difference was a blessing as it saved several hundreds of dollars from 2014 Samsung Black Friday purchase. When I started to look for a new TV ROKU was sold out and I was not supposed to be able to get one until mid February .... BUT ..... it came well before that. I could handle setting it up (because of my wonderful GrandSon) .... but it was easy enuf to do by myself! One thing I like a lot is that this TV does turn itself off after an extended time - not sure if that can be changed. And, one thing I think is a bit negative is the sound is much lower than previous TV - not sure if that can be changed? But, I can turn it up and I'm looking forward to getting an outside speaker possibly. The beautiful picture is awesome and I'm thankful for all of the programming I have available. Today's TV is amazing because I can remember the first RCA TV my childhood home had. One of my family's life memories is my dad turning on the "box" and when the TV came on I ran up my Dad's leg screaming & pointing "Pic Pic, Daddy. Pic Pic!" ....... hours in front of that TV box watching Howdy Doody and Buffalo Bob got me thru my early years. Yes, the TV box practically raised me. I loved it then & even more now because of the big wide screen, the beautiful colors, and variety of programming. ROKU is awesome. PLUS....the big pieces of carboard that I cut from the packing box have served as window covers for me during this recent terrible below 0* weather. I tuck them into my window frames at night and remove them when the sun comes out in the morning. I can tell a big difference in warmth in my LR ..... "Who knew?"
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Reviewed in the United States on January 24, 2025 by Dia
Style: Roku TV 50" Select Series 4K
Size: 50"
The TV has excellent picture quality and the sound is quite clear. Wi-Fi is fast and the Roku system is very easy to use, with many apps available. The only reason I don't give it 5 stars is because control sometimes responds a bit slowly. Overall, it is a very good choice for the price and perfectly meets the price of watching movies and series.
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Reviewed in the United States on October 16, 2025 by Ismael lemes
Style: Roku TV 65" Select Series 4K
Size: 65"
I found this to be a great product for the price I paid. The sound isn't the best, and the picture can seem a tad dark, but it has been a great TV and easy to navigate
Reviewed in the United States on December 9, 2025 by aimee price
Style: Roku TV 55" Select Series 4K
Size: 55"
Very impressed so far. Set up was a breeze--just took my laptop into the room and used it to sign into my Roku account then activated the TV. Despite what I read, the audio is very good for built-in speakers and would easily suffice if you didn't want a soundbar/external audio source. Works seamlessly with a Bluray player. Amazon Prime plays flawlessly. The picture is excellent. Almost wish I'd bought the next size up, but I'm going to have to get used to this 55" before doing that. And the price can't be beat--I paid $249.99 but I see it's gone up slightly. I'd put this up against any $1,000 TV out there. EDIT: If you're planning on using bluetooth, forget it. Even though the "Compare With Similar Items" shows the TV has bluetooth, it does not.
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Reviewed in the United States on March 21, 2025 by Donald Gillette