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LG

LG 77-Inch Class OLED B4 Series Smart TV 4K Processor Flat Screen with Magic Remote AI-Powered with Alexa Built-in (OLED77B4PUA, 2024)

    • Based on 64 reviews
Condition: New
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Returnable until Jan 31, 2025

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Availability: In Stock.
Fulfilled by Amazon
Arrives Tuesday, Mar 11
Order within 4 hours and 17 minutes
Available payment plans shown during checkout

Size: 77 Inch


Style: TV Only


Features

  • SELF-LIT PIXELS: LG's signature OLED technology creates an incredible watching experience and stellar picture quality illuminated with over 8 million self-lit pixels. Take in rich and accurate colors from the brightest to darkest parts of the scene thanks to 100% Color Volume* and with 100% Color Fidelity.
  • DOLBY VISION, FILMMAKER AND DOLBY ATMOS: Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos* for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE, allowing you to see films just as the director intended.
  • a8 AI PROCESSOR: No more fiddling with picture settings. The 8 AI Processor 4K with AI Picture Pro identifies the type of content you're watching to automatically select the ideal setting and fine-tune the picture for the best watching experience and with Multi View with 2 screens lets you split your screen into two unique views so you can watch even more than before.
  • WEBOS 24 & LG CHANNELS: No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and let LG Channels connects you to 300+ free channels of sports, fitness, cooking and more.
  • GAMING: Packed with gaming features, the LG OLED B-Series comes with everything you need to win. Experience crisp, smooth imagery from a 0.1ms response time and native 120Hz refresh rate. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud,* the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
  • webOS RE:NEW PROGRAM: Enjoy new software updates and feature refreshes for 5 years with webOS Re:New Program.

Description

Discover the next level of picture quality and technologyThe LG OLED B4 is a premium watching experience that offers more than meets the eye. You'll be able to keep pace with the action with a native 120Hz refresh rate for smoother movement whether you're gaming or watching sports. Entertainment extras like Dolby Vision, Dolby Atmos® and FILMMAKER MODE give you the big- picture experience straight from your couch. Enjoy outstanding picture powered by the α8 AI Processor, which uses AI to detect what you're watching and automatically improves the picture and sound quality of whatever you're watching. Search less and stream more, thanks to the next generation of AI technology from LG webOS 24. With Quick Cards, group your favorite apps into categories and even have instant access to over 300 free channels with LG Channels. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. And four HDMI 2.1 inputs allow you to plug in all the devices you need for the win. Whether you game on consoles or on the cloud, the LG Game Dashboard and Game Optimizer put all the control at your fingertips.Dolby, Dolby Vision, Dolby Atmos, and the double-D symbol are registered trademarks of Dolby Laboratories Licensing Corporation. Manufactured under license from Dolby Laboratories. Confidential unpublished works. Copyright 2012–2024 Dolby Laboratories. All rights reserved.Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.Subscription and compatible gaming controller are required.

Screen Size: 77 Inches


Brand: LG


Display Technology: OLED


Resolution: 4K


Refresh Rate: 120


Special Feature: Built-In Speaker, Nvidia G Sync, Game Mode, Flat, Amd freesync


Included Components: E-Manual Yes, Remote Magic Remote MR24, Power Cable Yes (attached), Quick Start Guide Yes, Remote Control Battery Yes (AA x 2EA) See more


Connectivity Technology: Bluetooth, Wi-Fi, USB, Ethernet, HDMI


Product Dimensions: 12.6"D x 67.68"W x 41.61"H


Supported Internet Services: Disney Plus, HBO Max, Netflix, Prime Video, Apple TV and more.


Brand Name: ‎LG


Item Weight: ‎51.8 pounds


Product Dimensions: ‎12.6 x 67.68 x 41.61 inches


Country of Origin: ‎Mexico


Item model number: ‎E1LGOLED77B4PUARB


Batteries: ‎2 AA batteries required. (included)


Color Name: ‎Black


Special Features: ‎Built-In Speaker, Nvidia G Sync, Game Mode, Flat, Amd freesync


Speaker Type: ‎2.0 Channel


Item Weight: ‎51.81 Pounds


Standing screen display size: ‎77 Inches


Date First Available: March 25, 2024


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Tuesday, Mar 11

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

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Learn more about financing & leasing here.

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Top Amazon Reviews

    • Hard to believe this is entry level OLED!
Size: 65 Inch Style: TV Only
Review Image by michaelb1968 michaelb1968
This is my first OLED TV and I almost didn't buy it because of all the "entry level" chatter. I watched a few detailed reviews though and they all said the same things, which is that the TV is awesome, but there are others that are extra awesome and a lot of extra money. I am so glad I went with this. For starters, the picture is flat out sick. I cannot believe the difference between this and my other non-OLED 4k TVs. I am going to wind up going broke replacing them. The blacks and darker scenes are so crystal clear and perfect, no ghosting, no scaling, it is just perfect. What really knocked my socks off though were the 2 things they people were lukewarm on, and that is the sound and the remote. I included the pic to show the size of the room. I am standing 10 feet behind the sofa. This is an open floor plan with a bigger space than the picture shows and this TV fills not only the room, but the entire first floor and then some. The AI sound feature absolutely rocks! I swear it is equal to my Sonos Play 5. You can google cast to the TV too which is great. As for the remote, it is awesome. Sometimes the pointer is nice, but if you don't like it just don't activate it. The modes are seamless. Voice activation is great and you can search inside apps, not just outside. It has good weight and feels nice in hand. Total winner. LG Web OS is super fast and easy to customize. The LG Thin Q app is also nice and double as a remote. Setup was simple. I just don't know how anyone could not be happy with this TV. ... show more
Reviewed in the United States on December 5, 2024 by michaelb1968 michaelb1968
    • Awesomeness
Size: 65 Inch Style: TV Only
Beats the socks off my Oder 10 year old LED top of line tv in the day. Only reason I upgraded is that my eyes needed upgraded too. Much more visible and larger picture, backlight viewing is incredible! The Dolby Vision/Atmos effect is awesome! Looking forward to watching sports in 4k. I haven’t even touched the surface on what this thing can do, but I will soon. Love the five year software updates it receives, one of the main reasons I bought it. Super easy to wall install using my 15 year old universal wall mounts but needs two people to carefully hang it. Lightweight and amazing to get this kind of picture with such a thin screen? Sound is pretty good, still would be better with a theater addition soundbar or theater surround system that I already have I just haven’t hooked it all up yet. ... show more
Reviewed in the United States on December 4, 2024 by Julio
    • Great Picture
Size: 55 Inch Style: TV Only
Hung this 55" LG OLED on the wall. There is no wall-hanging hardware included (they do include floor-stand feet), so I purchased "SANUS No Stud TV Wall Mount - Low Profile 42 to 90 inch" - which worked perfectly to easily hang the TV (I almost have more to say about the wall mount that the TV - if you're needing to hang any TV, the SANUS mount is the way to go). The TV has a brilliant picture, bright and crisp, no dead spots, etc. I did zero setup on it, it looks perfect right out of the box. It's more expensive that other options, but if you consider how long you'll have it and how much you'll use it, the price becomes a little more palatable. ... show more
Reviewed in the United States on August 7, 2024 by BrotherDave
    • Crisp and cool
Size: 55 Inch Style: TV Only
Review Image by John R. Davis John R. Davis
Review Image by John R. Davis John R. Davis
This tv is technically amazing and its minimalist look fits perfectly into our living room. We have been avoiding a living room tv for over 20 years but this sharp well designed 4K met all our criteria at a really affordable price. We found the Home Screen and preloaded apps confusing and a bit jumbled graphically but we installed an Apple TV and a small soundbar and this LG songs and shines. Our neighbors recommended an LG TV and we are pleasantly surprised by the quality and simplicity of. ... show more
Reviewed in the United States on November 3, 2024 by John R. Davis John R. Davis
    • Great picture but I am returning it
Size: 65 Inch Style: TV Only
I am so upset with Amazon. The TV works fine but cannot get wired external speakers to work. But the other reason is Amazon. I am cancelling my Prime membership. Reason, Greed. I watched a movie on prime and even though I paid for no ads, Amazon forced me to watch Commercials. They make trillions, now they are forcing us to watch ads, no way. I spend $400 a month on Xfinity, no way I am watching a movie with ads. After next month I will never buy anything with Amazon again, unless they change their ads policy with me. Yesterday I emptied my cart out. I am returning TV before the September 12th deadline. Have a nice day! And F/U Amazon. ... show more
Reviewed in the United States on August 20, 2024 by Morey in South Florida
    • What more can I say? I love this tv
Size: 77 Inch Style: TV Only
Review Image by Liam Thomas Liam Thomas
Review Image by Liam Thomas Liam Thomas
This was my first oled, and I just have to say wow. I know it’s entry level, but that is what I was looking for. I was blown away by the deep blacks, contrast, and sharpness. The game mode is also perfect for My gaming needs. It takes me back to the plasma days. Which I always miss. I don’t miss the screen blooming from the led I had. Everything looked washed out on that. But this tv is incredible. For the price? It’s perfection. ... show more
Reviewed in the United States on November 30, 2024 by Liam Thomas Liam Thomas
    • Great TV, easy set-up
Size: 77 Inch Style: TV Only
Red reviews, did my research and chose this TV. All I can say, amazing picture, easy to set up. Basically, a plug & play TV. I popped the Fire Stick into HDMI 4 and away we went! Very pleased.
Reviewed in the United States on November 18, 2024 by EdoardoG
    • Missing Everything to Operate the TV
Size: 77 Inch Style: TV Only
Ordered what was suppose to be a brand new 77 inch LG OLED TV. When I opened the package, there was no TV remote, no TV legs, not even a manual. What leads me to believe it was an open box item being sold as "new". Terrible experience...now have to wait longer for the TV to be picked and issue to be resolved. ... show more
Reviewed in the United States on December 18, 2024 by Soung

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