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IT Cosmetics Superhero Mascara – Super Elastic Stretch Black Mascara for Volume & Length - Volumizing Mascara with Collagen, Biotin & Peptides – Suitable Makeup Mascara for Sensitive Eyes

  • Based on 11,291 reviews
Condition: New
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This item's return window has been extended for the holiday season: Returnable until Jan 31, 2025

To qualify for a full refund, items must be returned in their original, unused condition. If an item is returned in a used, damaged, or materially different state, you may be granted a partial refund.

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Availability: Only 3 left in stock, order soon!
Fulfilled by Amazon

Arrives Sunday, Nov 24
Order within 2 hours and 19 minutes
Available payment plans shown during checkout

Size: 0.30 Fl Oz (Pack of 1)


Color: Black


Product Benefits: Elastic Stretch Technology wraps volume, lengthening and conditioning benefits around each and every lash. See more


Brand: IT Cosmetics


Item Form: Liquid


Specialty: Volumizing, Lengthening


Is Discontinued By Manufacturer ‏ : ‎ No


Product Dimensions ‏ : ‎ 19.69 x 19.69 x 11.02 inches; 0.8 ounces


Item model number ‏ : ‎ SG_B01AKTZFZU_US


UPC ‏ :


Manufacturer ‏ : ‎ IT Cosmetics


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Sunday, Nov 24

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
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  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Top Amazon Reviews


  • BEST MASCARA EVER!!!
Size: 0.30 Fl Oz (Pack of 1)
LOVE MY IT MASCARA----in past I have used over 20 Mascara's (i am 54) and nothing is better than this mascara.....eyelashes are blonde as well. Meaning usually have to put on 4 times to cover lashes. No, takes 1.5 and my eyelashes are black, thick, and even looks like fake beautiful eyelashes(i keep getting asked who does my eyelashes) lol so, needless to say I AM PROMOTING THIS PRODUCT, TRY it you will be utterly surprised and pleased ... show more
Reviewed in the United States on November 5, 2024 by shannon marsh

  • My go to mascara
Size: 0.30 Fl Oz (Pack of 1)
I don’t have long eyelashes but this mascara makes me look like I do! Stays on well, does not run or cause black under my eyes after wearing all day. My favorite!
Reviewed in the United States on November 4, 2024 by m beck

  • Love it!
Size: 0.30 Fl Oz (Pack of 1)
I am super picky about mascara. I have tried them all. This is one of my new favorites.
Reviewed in the United States on November 7, 2024 by ABC

  • Brush is a bit big
Size: 0.30 Fl Oz (Pack of 1)
I’m a first time buyer of this brand. I love the way it coats the lashes—not too heavy! I do find that I’m putting on 2-3coats to hit the ends well. That might just be my technique because I’m not used to the larger brush. I had gone to a small tip brush and this will take some getting used to. That’s my only reason for knocking it down a star. All in all- it’s a natural looking application, no flaking, doesn’t smudge. I just wish the wand tip went to a finer tip for me, personally. ... show more
Reviewed in the United States on October 20, 2024 by Glenna M Glenna M

  • old??
Size: 0.30 Fl Oz (Pack of 1)
I have bought this mascara before (at Ulta) and the formula was wetter, more of a tubing mascara. The one I bought on Amazon was a lot drier. Not the same.
Reviewed in the United States on October 30, 2024 by James R.

  • lengthens eye lashes
Size: 0.30 Fl Oz (Pack of 1)
This is my favorite mascara. It does make my eyelashes look fuller and longer. I had someone ask me what mascara I use because they had seen me with no make-up and noticed the difference in my lashes when using this mascara. My lashes are short and thin. Definitely recommend
Reviewed in the United States on October 13, 2024 by Amazon Customer Amazon Customer

  • Dried up faster than the last one I purchased.
Size: 0.30 Fl Oz (Pack of 1)
Love this product but I’ve noticed each time I buy it, I seem to get less and less use out of it before it dries up. Too bad, it’s an amazing mascara!
Reviewed in the United States on October 24, 2024 by Verified Pruchase

  • love the smaller size
Size: 0.17 Fl. Oz
this size is perfect. It last about 3 months, which is when the mascara starts to get clumpy. I hated throwing a way a mascara that still had so much left in it. problem solved!
Reviewed in the United States on October 7, 2024 by ALE

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