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e.l.f.

e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.8 Fl Oz

    • Based on 8,714 reviews
Condition: New
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$8.62 Why this price?
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Availability: In Stock.
Fulfilled by Amazon
Arrives Thursday, Jan 30
Order within 21 hours and 12 minutes
Available payment plans shown during checkout

Size: 0.81 Fl Oz (Pack of 1)


Features

  • MAKEUP PRIMER & SKINCARE: Your skins future looks brightyour favorite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone while giving makeup lasting power.
  • SMOOTHS & BRIGHTENS COMPLEXION: Niacinamide helps smooth and brighten the look of dullness while Power Grip Primer's gel-based formula with sticky texture grips makeup for long-lasting wear.
  • CREATES A DEWY FINISH: Ideal for all skin tones, this primer goes on completely clear and creates a dewy, glowing finish.
  • HOW TO USE: Apply makeup primer evenly to face before makeup using your fingertips to pat into the skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you dontall at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan

Description

Your skin’s future looks bright—your favorite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone and brighten while gripping your makeup. This gel-based formula preps and primes your complexion for makeup application while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes on completely clear and creates a dewy finish. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.

Brand: e.l.f.


Product Benefits: Even Toning, Smoothening, Brightening


Coverage: Medium


Item Form: Gel


Skin Type: All


Product Dimensions ‏ : ‎ 0.94 x 1.57 x 5.71 inches; 1.41 ounces


Item model number ‏ : ‎ 81517


UPC ‏ : ‎


Manufacturer ‏ : ‎ e.l.f. Cosmetics


Country of Origin ‏ : ‎ USA


Frequently asked questions

If you place your order now, the estimated arrival date for this product is: Thursday, Jan 30

Yes, absolutely! You may return this product for a full refund within 30 days of receiving it.

To initiate a return, please visit our Returns Center.

View our full returns policy here.

  • Klarna Financing
  • Affirm Pay in 4
  • Affirm Financing
  • Afterpay Financing
  • PayTomorrow Financing
  • Financing through Apple Pay
Leasing options through Acima may also be available during checkout.

Learn more about financing & leasing here.

Similar Products

Top Amazon Reviews

    • Feels great and really helps keep makeup on all day
Size: 0.81 Fl Oz (Pack of 1)
I was looking for a more affordable primer, than an Este Lauder brand I typically use. This one works great. Even better than the $40 option at Dillard's.
Reviewed in the United States on January 20, 2025 by Shirley M.
    • My new favorite product!
Size: 0.16 Fl Oz (Pack of 1)
I've been influenced by things in the past that ended up being a huge disaster but this product actually works. As I get older, my skin has changed a lot and now has an orange peel look to it when I wear foundation. This product smooths my skin out and makes it look more youthful again. It also feels wonderful. Try it, you will love it. ... show more
Reviewed in the United States on January 3, 2025 by Cheryl
    • Buy it!
Size: 0.81 Fl Oz (Pack of 1)
I absolutely love this primer! I can’t tell you how many empty tubes of this single product I’ve gone through. Pros: makes foundation go on effortlessly with a tacky grip for an all day stay. No scent and absorbs super quick. Really fills your pores so everything feels smooth. Also you can get every last drop out of the container believe it or not! ... show more
Reviewed in the United States on January 5, 2025 by jacqueline
    • Oily skin girls, this one is for us!!
Size: 0.81 Fl Oz (Pack of 1)
Review Image by Akevia King Akevia King
Review Image by Akevia King Akevia King
This primer def gets the job done! Grip power is wonderful. My makeup has stayed the last few days working 10 hour shifts! The only thing I would say it avoid the eye area or over.moisturize under the eyes because those are tend to get a little dry using this product. Besides that you would love this product! ... show more
Reviewed in the United States on January 9, 2025 by Akevia King Akevia King
    • Perfect primer!
Size: 0.81 Fl Oz (Pack of 1)
I absolutely love this gripping primer! It works amazingly well to smooth out my skin and minimize the appearance of pores, leaving a flawless base for makeup. My foundation glides on effortlessly, and my makeup stays put all day without any cakiness or fading. It truly helps create a smooth, even canvas, making my entire makeup routine look much more polished and professional. I can’t believe how effective it is for such an affordable price—it’s honestly a game-changer! I highly recommend this primer to everyone, whether you’re a makeup pro or just starting out. The texture is lightweight, and it doesn’t feel heavy on the skin, which is perfect for daily wear. I’ll definitely be buying this religiously from now on. If you’re looking for an inexpensive product that delivers amazing results, this is a must-have in your makeup routine. Don’t miss out on this one—it’s a total must-try! ... show more
Reviewed in the United States on November 27, 2024 by Amazon Customer
    • Best drugstore primer!
Size: 0.81 Fl Oz (Pack of 1)
This is the best drugstore primer out there, i love it. It's not too drying and just allows me to have the perfect base for my makeup.
Reviewed in the United States on January 15, 2025 by Melina
    • Stays tacky and doesn't fill in pores
Size: 0.81 Fl Oz (Pack of 1)
I tried this primer after reading the positive reviews but it was a disappointment for me. It stays wet for a few minutes after you apply it, which is a long time when you're trying put your makeup on quickly, and even waiting for it to dry doesn't help the final result. Compared to most makeup primers I've used, this one didn't hide large pores on my face. I wouldn't buy it again. ... show more
Reviewed in the United States on November 17, 2024 by cindy
    • Gives a nice glow!
Size: 0.81 Fl Oz (Pack of 1)
This product for the money is a great value. It minimizes your pores but what I love is that it gives a really nice glow to your akin with minimal effort.
Reviewed in the United States on January 12, 2025 by Brittany Logsdon

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