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SHEGLAM Color Bloom Liquid Blush Makeup for Cheeks Matte Finish - Love Cake

  • Based on 8,246 reviews
Condition: New
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Availability: In Stock.
Fulfilled by Amazon

Arrives Saturday, Feb 1
Order within 19 hours and 42 minutes
Available payment plans shown during checkout

Color: Love Cake


Size: 0.18 Fl Oz (Pack of 1)


Features

  • Light Coverage: Provides a natural, matte finish blush for a light coverage look
  • Cruelty-Free: Made with cruelty-free materials and free from harsh chemicals
  • Moisturizing Formula: Infused with moisturizing ingredients to hydrate and nourish skin
  • Vibrant Color: Features a vibrant, matte shade in a creamy, pigmented formula
  • Easy Application: Comes in a palette for seamless, streak-free application

Item Form: Cream


Finish Type: opaque


Coverage: Medium


Brand: SHEGLAM


Color: Love Cake


Product Dimensions ‏ : ‎ 1.3 x 1.3 x 3.1 inches; 2.08 ounces


Item model number ‏ : ‎ sb3240


Manufacturer ‏ : ‎ SHEGLAM


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If you place your order now, the estimated arrival date for this product is: Saturday, Feb 1

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Top Amazon Reviews


  • Natural looking, cool toned lavender pink is perfect for me
Color: Matte Petal Talk Size: 0.18 Fl Oz (Pack of 1)
On the hunt for a cheaper alternative to Huda Beauty's Ube blush that is lavender, I tried this one and am VERY pleased. It's not straight lavender as you can see from my sweater, but it's the perfect natural looking pink that is cool toned lavender. It blends very well, is light, not sticky, is buildable and didn't lift the foundation under it. The color is Petal Talk. What a fantastic price too. It has no glow to it though. In the picture I am also using Malani bronzer under my cheekbones. I am 65, and the blush doesn't accentuate pores or fine lines, but maybe the foundation under it is more important. In this case I am wearing Elf. I highly recommend giving it a try. ... show more
Reviewed in the United States on January 17, 2025 by Truth Triumphs Truth Triumphs

  • Love love the color Pretty
Color: Love Cake Size: 0.18 Fl Oz (Pack of 1)
I love the color of the blush because it looks just like the picture Just the right amount of sheen to make me look flushed at the same time not overly made up The only thing I don't like is that it doesn't stay too long but it looks phenomenal I have a lot of blushes powder and I wanted to try this nice flushed look and this color is absolutely perfect It looks just like the picture and the only thing is it's not long wearing but I like the color I'm sure that if you use a primer and some kind of setting spray it'll help but I love the color and the price and I have not been able to mimic this color mix different colors to get that flush look so it's very pretty ... show more
Reviewed in the United States on January 7, 2025 by Jenny

  • Rose Ritual - LOVE
Color: Rose Ritual Size: 0.18 Fl Oz (Pack of 1)
i ADORE this product. love the applicator, the blendability, the color, the pigmentation. i was very surprised when i swatched this on my arm, so see it look so orange in comparison to the other new products i swatched next to it. however, it blends out to a beautiful peachy glow. have worn on bare skin and it looks beautiful! Dont be afraid of the liquid level inside the bottle - the applicator holds a LOT of product, and you only need a dot or two. just give the bottle a shake if you need to re-saturate the applicator. I plan to try other shades, as well as the bronzer and contour. LOVE this applicator! ... show more
Reviewed in the United States on January 12, 2025 by subtlepen subtlepen

  • My go to liquid blush
Color: Matte Devoted Size: 0.18 Fl Oz (Pack of 1)
I am absolutely in love with the Sheglam Liquid Blush! The formula is incredibly lightweight and blends effortlessly into the skin, giving me a natural, dewy finish that lasts all day. A little goes a long way, so the product will last a while, making it a fantastic value for the price. The pigmentation is perfect—not too overpowering but buildable for a more dramatic look. The only thing is the amount dispensed, sometimes can be too much but once you know this you handle it. ... show more
Reviewed in the United States on January 14, 2025 by FitMe Treats by Nathalie Mahfoud

  • She Glam Liquid Blush
Color: Shimmer Risky Business Size: 0.18 Fl Oz (Pack of 1)
I have bought so many of these and so many of the colors they are light. They are creamy. They go on the skin effortlessly. They stay on all day. They're highly pigmented and they make a girl look and feel beautiful. The price is so reasonable. There's no reason that you can't buy as many of these as you would like. I love sheglam and I love shegland products.Thank you so much for making makeup affordable for a person that has to live paycheck to paycheck ... show more
Reviewed in the United States on January 17, 2025 by bree6073 bree6073

  • Really pretty color and blends really well
Color: Shimmer Devoted Size: 0.18 Fl Oz (Pack of 1)
The color is really pretty, and it blends really well with the bronzer I got. Shimmery, and easy to use. I put two dots on each cheek! Sometimes I put the Loreal LumiGlow underneath and it looks really pretty. I am a cool tone, but I use this slightly warmer color, and it works. Gives me a good blush. ... show more
Reviewed in the United States on January 15, 2025 by Judy Tran

  • “Night Drive” doesn’t look matte on my dry skin. Looks REALLY glowy.
Color: Matte Night Drive Size: 0.18 Fl Oz (Pack of 1)
I have very fair, very cool toned skin. Anything with even a HINT of warmth looks even warmer on me (like like those with warm undertones who use anything even slightly cool looks even cooler toned on them). It’s hard finding good blush shades for my very cool skin. I’ll get a pink and it ends up looking peach if it has a little warmth to it (and many do, although now the cool toned baby pink has become more popular, finding a pink that works for me hasn’t been as hard as it used to be). But I found dusty pinks, mauves, purple, berry, and plum tones look best on me. With berry tones, I usually need to be careful since I’m very fair and most are deeper in color. They can also lean warm and end up looking more like a red on me than a berry. The shade “Night Drive” in the first photo looked like it was a beautiful dusty rose color. In the photo showing all the shades swatched together, it looked like a beautiful plum color. But then in the other photo where it showed the 3 new shades and had a shade description, the color looked like it was more of a reddish berry, but was described as a deep plum red. To me it’s either plum (a purple toned shade) or red, but I guess “deep plum red” means it’s a berry with a red tone. I was hoping it would end up looking more like it did in the first photo (a kind of dusty rose color) or the swatch photo (a beautiful plum color), and not be too red toned. They have both matte and shimmer finishes. 4 shades have a shimmer finish and 11 shades have a matte finish. Some shades come in both finishes - matte and shimmer - while some of the others only come in one finish (either matte or shimmer). I was happy when I saw the shade I wanted (“Night Drive”) was one of the matte shades. I don’t like my blushes to be shimmery. Shimmery usually means glittery, which I don’t like. Shimmer/glitter can accentuate texture and fine lines, plus depending on the shimmer (if it’s larger shimmer/glitter particles), then that can migrate to the rest of my face. And even if there’s no glitter, dewy/glowy finishes still can accentuate texture and fine lines. So I prefer my blushes to be matte, and I can add glow another way if I want it. In person, the shade is more like it appeared in the photo showing the 3 new shades with the description, and I’d definitely agree with the description of “deep plum red.” It definitely is a kind of plum color but with a red tone to it. On my very cool toned skin, it shows more as a red than I wanted, but it still looks nice. The component is nice! It’s a plastic, hexagonal tube that has a soft, baby pink kind of color that has a frosted gradient look to it. The top twists off to reveal a pointed sponge tip that you can easily dot onto the cheeks. When the sponge tip goes into the bottom of the tube, there’s a piece inside that I guess is kind of like a stopper to keep too much product from coming out. I was worried how that’ll work once I’ve used these a lot and they start to get low - will I still be able to get product on the sponge? Because with that stopper in there, it seems like once it gets low and the product isn’t hitting that spot, I wonder how it gets the product? But only time will tell. So far, I’ve been using this shade off and on for 5 months and it doesn’t seem like there’s any less product on the sponge tip when I take it out now than there was when I first started using it. So I’m happy about that. You get enough product on the sponge tip where you can use the tip to dot it on your cheeks. That’s how I’ve been preferring it when I apply it. I take the pointed tip, and do a couple tiny dots. Then I take my fave brush for any liquid/cream product (Elf Putty Brush) and dab the product out. I stamp the brush over the dots to spread the color out where I want it, and then keep lightly stamping to blend it to where I want it. It blends out nice and easy. I prefer doing dots on one side, blending that out, then doing the dots on the other side. I have tried it where I apply the dots to both sides and blend out one side then go to the other, and I’m still able to blend the other side easily. I also tried applying some to the back of my hand (stamping the sponge onto the back of my hand, then dabbing my brush into it to pick some product up and spreading it evenly on the brush) then going in and applying it on my cheeks. This worked well to, but I felt like I wasted a decent amount of product doing it this way. I had to keep putting more on the back of my hand to pick up more product. But this is a good way to do it if you feel like it’s too pigmented or want a slight wash of color. Unfortunately, even on my very dry skin, this does NOT look matte AT ALL. It looks REALLY dewy. Thankfully, it doesn’t have any shimmer to it. But it has a very dewy look to it. Because of that, I feel like it can sometimes pick up product underneath (like my foundation), which I HATE! I at the same time I got this, I also got 2 shades of the SheGlam Sun Sculpt Bronzers and I LOVE those. They apply nice and easy, dry down and set on their own, and have a matte finish but not too matte where it looks dry. They’re beautiful. I was expecting the formula of this blush, being a matte finish, to be similar to those. So I was pretty disappointed when it wasn’t. I have to be really careful when applying it to make sure my foundation underneath doesn’t lift up. I have to usually wait a bit after I apply my foundation before I apply this, which just isn’t always easy to do. I use a fan sometimes to speed the process up. But, it’s just not something I like having to deal with. I’ve used tons of liquid/cream blush formulas and I’ve never had issues with them lifting any of my foundations underneath when using my HG brush for them (the Elf Putty Brush). There’s just something about that brush that’s always magic with liquid blushes. But NOT with this one. I also tried using a sponge and my fingers, and still had the same thing. I’ve tried this with different foundation formulas and finishes. This seems to work best with a matte foundation, but even then, I need to be careful when applying it so foundation doesn’t lift up underneath. I tried setting my face with powder before applying this and that didn’t work at all! It just made this look patchy and uneven. So, I just need to let my foundation set completely on its own before applying this and be careful when applying it so it doesn’t lift my foundation underneath. Then, I need to put a tiny bit of powder of this so that it doesn’t look so dewy. Overall, this one wasn’t a win for me. I LOVE the Sun Sculpts (in shade Tawny Amber for bronzer and Soft Tan for contour). If the formula on this blush was like those, I’d love this too. But, unfortunately, it’s not. It’s glowy when it’s supposed to be matte and just finicky to work with. So this isn’t something I’d recommend unless you WANT a dewy blush that isn’t shimmery/glittery and don’t mind it might be finicky to work with and lift up your foundation. I give it 3 stars. It’s okay, but not great. ... show more
Reviewed in the United States on March 12, 2024 by Lover of All Things Beauty Lover of All Things Beauty

  • Wow!!
Color: Shimmer Love Cake Size: 0.18 Fl Oz (Pack of 1)
I have tried so many blushes over the years.....powder, cream, cream to powder but thus hands down is my favorite. Beautiful shade that blends beautifully with a brush. I put a few days on the back of my hand then use a blush brush to apply it. Very natural looking and long lasting! I will repurchase. ... show more
Reviewed in the United States on January 18, 2025 by Dianne S.

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